The Masterclass

Apply great digital marketing to your business with The Masterclass.

What is it?

A three hour face-to-face session for up to five people on how to apply great digital marketing to your business.

What’s involved?

  • Review what you’re already doing to see what’s working
  • Learn about best practice, from objectives and planning to tools and measurement
  • Create a simple strategy you can start putting into place straight away

What’s the result?

You and your team will learn what makes great digital marketing and how you can apply that to your business.

What’s the cost?

£150 for a three-hour masterclass.

More details

The Masterclass focuses on one area of your digital marketing. I run The Masterclass for any of the following areas:

  • Social media
  • Business blog and website
  • Email newsletter
  • Campaigns (for example, new product launches)
  • Digital marketing, covering all of the above but in less detail due to time constraints

At The Masterclass, we’ll review what digital marketing you’re already doing and how you think it’s performing. To help kick start The Masterclass I’ll ask you a few questions about that beforehand via email.

After the review, you’ll learn about best practice in your chosen area, covering:

  • Setting clear objectives
  • Selecting the best channels
  • Planning and using the right tools
  • Measurement
  • Execution (and crisis management)

Throughout The Masterclass I’ll explain how this information relates to your business, helping make it easy to understand.

Finally, we’ll put together the best practice and the review to come up with a simple strategy. It’ll have ideas on what you can do to improve your marketing, when you could do them, and actions you can take tomorrow, this week and this month.

At The Masterclass you’ll also get helpful documents which will help you plan what you’re going to do. I’ll send these to you digitally so you can keep using them as you progress.

 

Interested in The Masterclass? Email me on [email protected] to discuss when and where we can start.

Or explore the other digital marketing products for small businesses.