My mission

Hello! Thanks for reading. Welcome to my site. I’m Eleanor Snare and my mission is simple.
 

My mission is to help you and your business fulfil your potential.

 
Through step-by-step guides and thought-provoking articles, you’ll get creative, meaningful and sustainable ways to fulfil the potential of your business - and yourself.
 
(I also share insight into world-changing fashion, but more on that later).
 
 

WHO’S IT FOR?

 
 
This site is for anyone interested in fulfilling their own potential, and the potential of the work they do, in creative and sustainable ways.
 
I’ve a special focus on marketing, content, social media and communications, so you’ll be able to learn about how to do those in sustainable, meaningful ways (for yourself and your clients).
 
As an educator, I care a lot about continual learning. So there’s ideas for the freshest faces in the industry, and the experienced ones too.
 
And if you’re a solo entrepreneur trying to do all of that and more, you’ve come to the right place.
 
 

WHY DO YOU DO IT?

 
 
I write these guides and articles because helping other people fulfil their potential is my ikigai. That’s “the reason for which I get up in the morning”. I’m an educator, a communicator and a consultant - I can’t help but help people fulfil their potential.
 
But.
 
I believe we often rush to fulfil potential by completing things too quickly, without really enjoying the process.
 
Lots of ‘help’ for marketers, entrepreneurs or small business owners focuses on giving you quick fix ’emergency’ solutions. That way of life and work is inherently stressful, because you’re always reacting and rushing to do things. It’s not very enjoyable either.
 
So, I help people fulfil their potential through creative, meaningful and sustainable ways. Also known as fun, I-give-a-damn-about-this, let’s-do-this-forever ways.
 
I don’t do rapid answers or corner cutting or ‘business strategy in an hour’ or anything like that. I play the long game - the sustainable game. So should you.
 
 

WORLD-CHANGING FASHION

 
 
You’ll also find insight into world-changing fashion right here on my site. That’s because fashion is my favourite. The industry’s got innovation, creativity and excitement built right in - plus plenty of challenges to overcome. I think fashion is on the cusp of fulfilling its potential, and I want to shout about it.
 
The fashion industry can teach every business, whatever their specialism, lessons about marketing, technology, design, creativity and much more.
 
And sustainable, meaningful fashion is some of the most interesting stuff around. Seriously.
 
 

OK, THIS IS ACE. ANY MORE DETAILS?

 
 
I try and publish once a week, share curated content on social media every day and send out a monthly newsletter of all the best bits (+ some subscriber-only pressies). I’m also available to hire as a marketing consultant, trainer and writer for when you need some extra support in fulfilling your business’ potential.
 
Enjoy exploring and please get in touch - I’d love to hear your stories.
 
Start exploring ideas with these articles:
 
How To Come Up With Great Marketing Ideas for Your Business
 
Make Your Annual Goals More Enjoyable
 
Why Marketing Models Don’t Work for Marketing Students